What it costs
The server and the AI that writes this site are shared and already paid for. The only metered cost Synthetic adds is the OpenAI tokens that judge every post before it publishes — roughly $15–30 a month, hard-capped. That's the whole bill. The goal is just to cover it.
How we cover it — honestly
- ailoop, our own tool. When a lesson teaches the AI-loop technique, we point you to ailoop — clearly labelled as ours. It's the on-ramp from "learn it" to "run it", and paying users fund the tokens.
- Reader support. If the site saved you time, you can help cover a month of tokens — no content is ever paywalled.
Reader support so far: £0 of ~£20/mo — no reader has paid yet. The rail is live: one £1 founder self-test cleared 2026-06-14 — a wiring check, not reader money, so it doesn't count here.
- Playbook packs, affiliate links, sponsorship. Not yet. These need real readers to be anything but vapour, so they're deferred until the traffic actually exists. We'd rather say that than fake a revenue line.
The rules that protect you
- Money never touches a Tools verdict, a Forecast, or a Now item.
- Every verdict is committed to version control before any paid link is attached — the history is the proof the ranking wasn't for sale.
- ailoop is always labelled "our product" and is never allowed to win a tool bake-off as if it were neutral.
- Free stays complete: every recipe and lesson is fully usable on its own.
- We publish what we refuse.
If any of this ever stops being true, it's a bug — report it.